Use a Business Storyboard to make more Sales

Hey friend! Let’s start with a quote from the Master of Suspense, Alfred Hitchcock, on how to build a successful business: a good story is, “life with the dull parts taken out.” Okay, so MAYBE Alfred Hitchcock wasn’t talking about how to create a sustainable business, but he could have been! One simple way to build a true connection with your customers instead of just trying to sell to them is to use a business storyboard. In previous episodes, we’ve talked about the importance of connection marketing and how we use it daily to make real bonds with our potential customers. So why a business storyboard? Because business storytelling provides a sense of purpose in our lives. It provides substance and texture. It helps us identify who we really are. Most of all, it helps our potential clients identify with us and that, my friend, will lead to more sales and a loyal community.

Why Business Storytelling is a Key Factor of Success

In today’s episode, I’m going to talk about multiple ways you can use your Business Storyboard to make more TpT sales. First, however, I want you to start by asking yourself the following 3 questions from Oprah Winfrey. By answering these questions, you will better understand what your potential customers want to know:

• Do you hear me?
• Do you see me?
• Does something I say mean something to you?

Listen here to learn simple ways to create your business story that will lead to more sales online.

In this episode, you will learn:

• Why (and how) telling the same great business story over and over again on stage (or in a podcast or online or in a blog post…) works
• Why a strong story structure is not only good for your TpT sales but is also good for your SEO
• How writing a relatable message will put other teachers in your shoes
• When and which embarrassing stories may end up your most memorable

Links Mentioned in this Episode that will help with Creating Your Business Story

• Donald Miller
• Brendon Burchard
• Marie Kondo & The life-changing magic of tidying up
• Steven Covey
• Oprah Winfrey
• The CEO Teachergram Challenge: kaysemorris.com/teachergram

CEO Teacher® Resources Worth Their Weight in Gold: 

What's your CEO Teacher® Type? Find out here!

Download my free book, Start or Expand Your Online Teacher Business, and get started building your business today!

Check out my CEO Teacher® Book Recommendations here!

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Send me a DM on Instagram– I love chatting with my people, so message me and share your business story! I can't wait to read it!

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