Content Planning Strategy Series: Leaving Breadcrumbs
Create A Content Strategy
Want to know what my best-kept secret is when I create a content planning strategy? As a former English teacher, I love relating things back to stories so today’s episode relates to the well-known story of Hansel and Gretel. In the story, Hansel and Gretel leave breadcrumbs behind to mark their path. And that is my best-kept secret in my content plan each year!
If you aren’t leaving clues for your followers, they are going to get lost in the sea of emails, social media posts and all the things being thrown at your audience. I want to teach you how to leave breadcrumbs and how we do this all year long so people feel like we’ve led them back home.
In this episode, you will learn:
- A review of what we covered our first two episodes in this series
- How to create a content strategy and map out your three big projects this year
- What leaving breadcrumbs looks like in your teacherpreneur business
- The importance of leaving breadcrumbs all year long
- How to lead your audience back home
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