Before this episode on nurture emails, we've learned about the importance of opt-ins and how to get them on your webpage, how to grab leads and how to put them in Leadpages and how to collect email addresses and collect that virtual money. Once we've been paid with people's email addresses though, it's important for us to figure out how to nurture those people and get them to become fans for life! It's time to write some nurture emails.
How to Turn Nurture Emails into a Sequence That Develops Your Relationship with Your Customers
Today's episode is all about the next step, nurture emails. I'll be giving you 5 quick tips that you can carry with you when creating a nurture sequence. These nurture emails are not where you sell, but instead, where you build a personal relationship with your email list and where you serve them with value. I always recommend providing tons of value in your nurture emails before you ever sell to your audience.
In this episode you will learn:
What a nurture sequence is and its importance
The importance of defining your audience
How to offer something of value in your nurture emails
How to set goals for each email in your nurture sequence
To set up a time for each email to drop
The importance of evaluating your success or the lesson you've learned in order to reach success
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