Influencer Marketing 101: Building Partnerships as a Teacher
Turn Everyday Teacher Life into a Powerful Marketing Partnership
In this episode of The CEO Teacher® Podcast, I’m showing you how influencer marketing can unlock a whole new income stream for your teacher business—even if you don’t consider yourself an influencer. Whether you're sharing Amazon finds, lesson plans, or classroom decor tips, your everyday teaching life is packed with potential. And the best part? You don’t need thousands of followers to start building authentic, mutually beneficial partnerships that pay off.
We’ll chat about the power of being a teacher influencer in 2025, how to pitch brands (or other educators) with confidence, and what makes a partnership truly work. I’m also breaking down how to track what’s actually working using engagement data, trackable links, and discount codes. You’ll walk away with a clear influencer marketing strategy—and the confidence to get started today.
In this episode, you will learn:
Why influencer marketing is perfect for teachers (even if you're not on TikTok!)
Where to find your ideal brand partners and fellow influencers
How to craft a pitch that’s genuine, professional, and actually gets read
What makes a teacher partnership mutually beneficial
How to measure success and tweak your influencer marketing strategy over time
Links Mentioned in this Episode about Influencer Marketing:
You're already a wealth of knowledge! You’re a teacher after all. You've got the skills, the passion, and the creativity to build a thriving online business. You may just not yet know what you want to create or how to get started.
If that’s you- First things first: Grab the “Start or Expand Your Teacher Business” workbook. It's your roadmap to success! This isn't just another worksheet to fill your Google Drive downloads folder– it's your personalized blueprint for getting started building a profitable online business.
Now if you are a seasoned CEO Teacher® who has all the systems in place, has started showing up, and is still feeling overwhelmed with all the tasks and to-dos of building your teaching legacy? No problem! Let's break it down together.
And if leveling up your knowledge with books is your love language, I have a whole library shelf of goodness just for you! CEO Teacher® Book List
Ready to connect with a community of inspiring educators? Join the conversation!
Instagram: Tag me @theceoteacher and let's chat about your edupreneur journey. No topic is off limits, and it’s always a party in the DM’s- just sayin’
Podcast: Subscribe on iTunes and never miss an episode. This is your weekly go-to for all things teacher business, marketing, and mindset…
Leave a Review: Help other teachers discover the CEO Teacher® Podcast and lean into their teacher magic!
Join The Community: The CEO Teacher’s Lounge is a community for ANY educator building an online business who doesn't want to do it alone. kaysemorris.com/patreon
Let's make your teacher dreams a reality!
P.S. Check out our latest CEO Teacher® Podcast episodes and blog posts for more inspiration and actionable advice.
P.P.S. Don't forget to grab your free bag of virtual teacher goodies and start making your mark online!
I believe in you! YOUR best is yet to come!
Kayse
Behind-the-Scenes Secrets to TPT Success
This training will not only show you how to make the perfect TPT resource... l'll also teach you how to make sure it ranks #1 in search (because getting found is how you get paid!) and the secret to rocking your resource marketing! Seats are limited; sign up now!
3 Steps to Sell Your Resources Like Hotcakes on TPT and Beyond…
Feeling unsure which path to take in your teacher business? Take our free 2 minute quiz to learn which plan is ideal for your personality, lifestyle, and goals! You'll get detailed deets on how to get started on your path too!