How to Build a Brand that Lasts a Lifetime with Lauren Denny
How to build a brand online, offline, or even…on the farm
Even though my guest today, Lauren Denny, started her first business not that long ago, in her short time operating MULTIPLE businesses – I believe – she has stumbled on how to build a brand that will last a lifetime. I wanted Lauren on the show today because I thought she’d bring a unique perspective as to what a teacher has done to build a brand that others can see themselves in. And, guys, she does NOT disappoint! I’m gonna go out on a limb here and say that this is my favorite interview to date. As you’ll hear, Lauren shares not only how to build a brand on social media and what building a brand on instagram looks like, she also shares about her journey from life in the classroom, to wanting something more, to finding happiness that she never knew existed with her businesses. Friends, I hope you enjoy this delightful interview half as much as I did on how to build a brand online. And I hope it inspires you to jump feet first into building a brand of your own.
From building a business to building a brand with recognition
Here’s a little more: Lauren Denny is a former teacher turned first generation farmer who started a sign company, Simply Stained Shop, and an event ranch, Simply Country Ranch. Additionally, Lauren’s know-how on how to build a brand online evolved from Teachers Pay Teachers author, wood sign builder, children’s book author, farmer, and event planner. According to Lauren, the answer to how to build a brand on social media is as simple as reaching an audience where they are. In other words, it's just like teaching! Today, Lauren lives in Oklahoma with her husband, two bonus kiddos, and her two hundred plus animals. Ready to plant the seeds to building your brand? Then let's get our hands dirty and dig into this episode…
In this episode, you will learn:
How Lauren’s journey to building a brand started with Teachers Pay Teachers
How to build brand recognition
How to build a brand on social media (even with physical products)
Why taking a leap and learning along the way can catalyze building a brand
What teaching, livestock, Peloton, and Crossfit have to do with brand building
Links Mentioned in this Episode about how to build a brand:
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